An international study has found a resurgence of traditional gender roles among Generation Z men (born between 1997 and 2012). The survey, conducted by Ipsos and the Global Institute for Women's Leadership at King's College London, involved 23,000 people across 29 countries, including Britain, the US, Brazil, Australia, and India.
The research revealed that 31% of Gen Z men believe wives should "always obey" their husbands. This figure is significantly higher than the 13% of Baby Boomer men who hold such views. Additionally, one-third of young men think men should have the final say in relationships, a belief far less common among older generations.
Robert Grimm, head of political research at Ipsos Germany, explained that social media algorithms reward polarized and extreme messaging, exacerbating divisions on gender issues. According to Grimm, the most radical views of masculinity influencers and feminist counter-movements are amplified on social platforms.
Heejung Chung, director of the Global Institute for Women's Leadership at King's Business School London, expressed deep concern over the persistence of traditional gender norms. Chung noted that many young men overestimate how traditional their society actually is, creating a perception gap.
Julia Gillard, chair of the Global Institute for Women's Leadership, stated that many Gen Z men are not only imposing restrictive expectations on women but also trapping themselves within rigid gender norms. The survey found that 61% of young men feel enough has been done for gender equality, with 57% claiming men are now discriminated against.
The study highlights that Gen Z is actively re-evaluating, reflecting on, and in some cases resisting gender roles. While young people express desires for freedom, diversity, and equality, they simultaneously cling to surprisingly traditional beliefs, indicating a complex duality in their views.
Source: www.dw.com